Work / Client

Nautical Aerial & Fitness

A dark, editorial site built around real photography, so a serious studio stops looking like a hobby class.

Website

nafts.co.za

Look: Dark, editorial
Pricing: Six cards
Contact: WhatsApp
Year: 2023
Where: Melkbosstrand

The brief

The studio needed to show real credentials and premium positioning, and speak to more than young, flexible people: older clients, active agers, pre and post-natal clients and rehab patients too.

What I did

Real photos, not stock
Black-and-white studio photography on deep navy, with one italic word in blue: "Aerial Fitness, Reimagined".
Specialties, up front
Youth and kids, active ageing, pre and post-natal, mobility and rehab support, listed plainly so each visitor sees themselves before they see a price.
Simple pricing, clear best value
Six cards with one marked best value, and every call to action routed to WhatsApp.
Easy to find and visit
A contact section with the map, address and studio hours, plus a floating WhatsApp button on every screen.

Up close

Nautical Aerial & Fitness homepage on a phone: black and white pole photo, headline "Aerial Fitness, Reimagined" and a Book on WhatsApp button — Homepage hero. Real studio photography, the blue italic accent and booking one tap away.

Specialties section listing youth and kids aerial, active ageing, pre and post-natal, weight control, mobility, rehab support and chronic condition management — Specialties. Every kind of client sees themselves before they see a price.

Contact and booking section with a Google map of the Melkbosstrand studio and studio hours — Contact and booking. Map, address and hours, with WhatsApp always in reach.

Real photos, not stock

Specialties, up front

Simple pricing, clear best value

Easy to find and visit

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